When the team at Silvie approached us to potentially rebrand their salon, we had no idea what a special journey lied in front of us. Since our first conversation in the sitting area of Silvie’s salon space, together we’ve been able to capture a priceless story of a brand that honors natural beauty in everything it does. At Silvie, women are treated with love and respect as they’re encouraged to embrace their beauty and confidently create a more beautiful tomorrow everywhere they go.

As we began to build Silvie’s new brand identity, we knew that the brand needed to emulate a beauty that’s natural and genuine. What started as a brand toolkit, ended up becoming an exciting journey where we helped Silvie scale their business from a salon to a hair academy, extension retailer, franchise, and beyond. Today, every moment at Silvie is cherished as attention is placed in all the little things to create an unforgettable experience.